LEGO will not renew its collaboration with Shell | Ludic Geopolitics
Lego to Drop Shell Partnership Bowing to Greenpeace Pressure
Lego end partnership with Shell
Victory for Greenpeace Campaign as LEGO Dumps Shell Oil - EcoWatch
How is Lego handling Greenpeace's pressure over Shell partnership? | PR Week
Awesome: Lego drops Shell partnership over Arctic drilling controversy | Salon.com
Greenpeace is right, Shell-branded Lego is ill-judged | WIRED UK
Lego to End Partnership with Shell
Greenpeace: how our campaign ended the Lego-Shell partnership | Voluntary Sector Network | The Guardian
Lego to Stop Making Shell Play Sets After Greenpeace Campaign - WSJ
Everything is not awesome about Greenpeace's assault on Lego | Financial Times
The Dangers of Co-Branding: Lego to End Partnership with Shell
Lego ends partnership with Shell after Greenpeace campaign - National | Globalnews.ca
Greenpeace takes on Lego over Shell partnership | CBC News
LEGO Ends 50-Year Partnership with Shell After 6 Million People Campaign to Save the Arctic - Sustainable Brands
LEGO: Everything is NOT awesome. - YouTube
The Brand Collaboration Dilemma: Keeping Current Is Key
When a brand partnership turns toxic
Lego Shell Oil Deal Draws Protests
LEGO Dumps Partnership with Shell Oil in Wake of Greenpeace Campaign
How LEGO got awesome to #SaveTheArctic - Greenpeace International
This Greenpeace commercial slammed LEGO for its brand partnership with Shell oil, and it worked | The World from PRX
Greenpeace takes on Lego over Shell partnership | CBC News
Greenpeace Urges LEGO to End Shell Partnership and Save the Arctic - EcoWatch
